NEW DELHI: Royal Enfield and Levi’s have struck a partnership to catch the notice of motorbike riders and denim followers alike.

Whilst Royal Enfield will convey in the knowing of motorcycling, the clothing associate Levis’ will be the brands, stated Puneet Sood, head of clothing business at Royal Enfield.

The partnership will retail denims and jackets manufactured from CORDURA® denim with large abrasion resistance. They are purposefully built with functions like armour slots for shoulder, elbow and knee, a 3D pocket with a hidden zipper, large visibility reflective tape and a lot more.

In addition, there is a huge vary of graphic t-shirts out there in the collection, with models developed by a multi-disciplinary artist, Toria Jaymes, who works below the guise of “Continue to be Outside the house”. Toria has a powerful, genuine design and style language, and is a rider herself. She has beforehand collaborated with Royal Enfield and is often seen in Levi’s® as she is a huge supporter of the model herself.

Chatting about the capsule collection, Sood extra, “The cotton clothing and denim are large abrasion resistance with easy entry to facet pockets.”

The driving clothing will have an aesthetic enchantment and at the similar time are objective-push. The clothing collection will vary concerning Rs 1,499 and Rs 7,999 although the demin will be priced Rs six,999 onwards.

“The product aesthetics and the functionalities set this collection apart and I am certain the motorcycling community and even the rider at coronary heart will appreciate this collection,” stated Sanjeev Mohanty, MD – South Asia & MENA, Levi Strauss & Co.

Before in June, Royal Enfield declared the start of its very first-ever clothing and driving equipment vary, solely for women in India.