Legendary sport-influenced brand makes use of premium materials and advanced type for new assortment

Push Launch

Feb 10, 2022

U.S. Polo Assn., the official manufacturer of the United States Polo Association (USPA), has introduced its White Label Collection in the U.S., a contemporary, new concept designed from premium fabrics and showcasing a subtle, nevertheless calm, model. Explained as elevated simplicity, the White Label Collection is the hottest twist on modern day vogue by the legendary U.S. Polo Assn. manufacturer, which is acknowledged around the globe for its approachable, sport-impressed apparel. The White Label Collection for adult males is out there now, only at uspoloassn.com/whitelabel.

“For the launch of White Label, we have concentrated solely on the essential, main features of the typical American wardrobe but with premium materials and styling,” explained Curt Wagner, Structure Director for U.S. Polo Assn. in the United States. “The White Label Assortment is our choose on American classics with a relaxed ease and comfort that stays correct to the model.”

Showcasing pops of shade combined with a neutral color palette of golden browns, heat vanilla, ceramic blues, and vintage navy, this Collection is an upgraded and versatile athleisure wear that can be dressed up or down. The present day match of White Label demonstrates the sportier side of manner, a nod to the authentic relationship of U.S. Polo Assn. and the sport of polo.

“I am happy of the exertion we place into creating this world-course collection and the capability to now give our consumers an elevated spin on the U.S. Polo Assn. brand name that they really like,” reported Cliff Lelonek, President of JRA, U.S. Polo Assn.’s licensing spouse in the United States. “I describe the collection as supplying fashionable elegance that’s both equally classy and easy to dress in.” 

Irrespective of whether you are working from home, heading out for an afternoon of routines, or for a dinner with good friends, U.S. Polo Assn.’s White Label Selection for adult men can just take you from early morning to night. The Women’s White Label Collection is under enhancement with ideas to drop in late 2022.

“We anticipate that our U.S. buyers will be as thrilled about U.S. Polo Assn.’s White Label Assortment as we are,” reported Brian Kaminer, the Senior Vice President of Brand name and Solution Growth at USPA International Licensing, which manages the global, multi-billion-greenback U.S. Polo Assn. brand name. “Our elevated method to sportswear even further showcases our reliable relationship to the activity of polo, as very well as the vintage American styling that the brand is recognised for.”

About U.S. Polo Assn. and USPA World wide Licensing Inc. (USPAGL)

U.S. Polo Assn. is the formal brand name of the United States Polo Association (USPA), the nonprofit governing body for the sport of polo in the United States and 1 of the oldest athletics governing bodies, possessing been launched in 1890. With a multi-billion-dollar international footprint and around the world distribution by way of some 1,200 U.S. Polo Assn. retail merchants, office shops, sporting goods channels, impartial stores and e-commerce, U.S. Polo Assn. delivers clothing for adult men, women, and small children, as perfectly as equipment and footwear in 194 countries globally. Rated the fifth largest sports activities licensor in License Global magazine’s 2020 listing of “Leading 150 Global Licensors,” U.S. Polo Assn. is named together with these iconic sports activities brand names as the Nationwide Football League, the Countrywide Basketball Association and Major League Baseball. Visit uspoloassnglobal.com.

USPA World wide Licensing Inc. (USPAGL) is the for-financial gain subsidiary of the USPA and its unique around the world licensor. USPAGL manages the global, multi-billion-dollar U.S. Polo Assn. model and is the steward of the USPA’s mental houses, delivering the activity with a prolonged-time period resource of revenue. Through its subsidiary, Worldwide Polo Leisure (GPE), USPAGL also manages World-wide Polo Television, the world’s main creation entity for world wide polo broadcasts and polo lifestyle written content. Learn extra at globalpolo.com.


For further more facts get hold of: 

Stacey Kovalsky – Senior Director, Global Communications

Phone +001.561.790.8036 – Email: [email protected]

Kaela Drake – PR & Communications Coordinator

Mobile phone +001.561.461.8596 – Email : [email protected]

Supply: USPA Worldwide Licensing Inc.